The Future of Ecommerce: 8 Trends That Will Exist In 2030
1.
Augmented Reality
Will Be
Commonly Used Augmented reality simulates in-person shopping experiences by
allowing customers to see how a product might look on them or in their home. With
AR, customers click on a product and instantly see it overlaid wherever they
point their mobile device. And when customers can view products from every
conceivable angle in an interactive 360-degree experience, it gives them a
better idea on the value that the product can offer. Smartphones, smart
glasses, and other handheld and wearable devices will provide the bulk of these
experiences. Shopify AR is an example of a tool that already allows customers
to view products in natural environments before buying them. E-Commerce This helps to ensure that
the product is fit for the purpose intended. This helps customers make informed
decisions quickly when it comes to choosing a brand to buy from. And here’s
what most people don’t realize: augmented reality is likely to be more widely used
than virtual reality. According to Grand View Research, the global virtual
reality market will be worth $67 billion in 2028. By comparison, the augmented reality
global market will be worth $340 billion in 2028. That means that the augmented
reality global market will likely be 5 times larger
than the
virtual reality global market.
2. JARVIS
JARVIS-Like AI Assistants Will Begin to Become
Popular Most people in developed countries could have AI assistants to improve
the quality of their lives. According to Peter Diamandis, founder of Singular University,
services like Alexa, Google Home, and Apple HomePod will expand in
functionality. They will eventually expand beyond just the home and become your
cognitive prosthetic 24/7. Depending on what permissions you grant to it, a
secure JARVIS-like software could listen to all your conversations, read your emails,
monitor your blood chemistry, and more. With access to all of this data, this
AI-enabled software would learn your preferences, anticipate your needs and behaviors,
shop for you, monitor your health, and help you problem-solve in support of
your mid- and long-term goals. And by the mid 2030s, we will begin using
brain-computer interfaces to connect to the human neocortex, according to Ray Kurzweil.
This will allow us to interact with AI assistants with our thoughts and bring
this technology to an entirely new level.
3. Crypto
Crypto May
Become A Common Payment Option To reach more consumers, especially Generation Z
and Millennials, brands will need to accept as many payment options as
possible. The price fluctuations for crypto currencies may begin to stabilize
over the next decade, which will make them more attractive payment options for
large companies like Amazon and large payment processing companies like PayPal.
On top of that, most cryptocurrencies use blockchain technology to record transactions.
Basically, blockchain is a shared database that allows multiple parties to
access data and verify that data in real time. Blockchains make it difficult or
impossible to change, hack, or cheat the system. According to Grand View Research,
the global blockchain technology market will grow from $6 billion in 2021 and
to $395 billion in 2028. That’s a whopping 65 times increase in just several
years. With such a massive increase in the use of blockchain technology, most
industries will have a far greater familiarity with blockchain and cryptocurrencies
in general.
4.
Autonomous Delivery Drones
Autonomous Delivery Drones Could Become Mainstream Delivery drones are
capable of handling and automating shipping in different volumes, all without human
intervention. The advantages of automated shipping for e-commerce are many.
They include:
• Speed in
delivery time • Reduction of freight costs
• Accident
reduction • Decrease in human error
•
Reduction of co2 emissions • And customer satisfaction
Amazon
Prime Air will deliver packages up to 5 pounds within 30 minutes or less using small
drones. Amazon has been developing and testing the platform through Prime Air
development centers in the U.S., the U.K., Austria, France, and Israel. And in
August 2020, Amazon received approval from the FAA to operate its Prime Air
delivery drones to “safely and efficiently” deliver packages to customers. Also,
UPS Flight Forward was the first company to get the U.S. government’s full certification
to operate a drone airline. In 2020, UPS Flight Forward and CVS partnered to
deliver prescription medicines from a CVS pharmacy to The Villages, Florida,
the largest U.S. retirement community in the U.S.
5.
Virtual Reality
Virtual
Reality Will Play an Essential Part of Marketing Initiatives
The use of virtual reality devices will allow people to view products from any angle imaginable and see those products in action within virtual environments. With virtual reality, we could quickly change the type of product we’re looking at and change the environment so that we could view the products in different contexts. It’s expected to transform multiple industries such as education, social media, video games, and entertainment.
6. In-App Purchases
In-App
Purchases on Social Media Platforms
Will Be Commonplace
Facebook and Instagram make it easier than ever to let consumers buy products without ever leaving those platforms. Facebook Shops lets you set up a shop that people can browse and lets people buy your products directly on Facebook E-Commerce. You can already see brands like ThreadBeast setting up these types of social media storefronts. Instagram Shoppable posts allows you to add your products to your Instagram posts and enable easy checkout without ever leaving the platform. Likewise, Pinterest has a Buyable Pins feature that allows shoppers to buy products directly on Pinterest. These are perfect tools for companies to increase their sales because 54% of social media users research products using social media. Not only that, these tools simplify and shorten the customer journey and reduce abandoned transactions.
7.
Emerging Markets
Emerging
Markets Will Play a Huge Role In July 2021, there were more than 4.8 billion users
online. That was 63 percent of the world’s population of 7.7 billion. Cybersecurity
Ventures predicts that there will be 7.5 billion Internet users by 2030—that would
be 90 percent of the projected world population of 8.5 billion in A high percent of those additional internet
users will live in emerging markets like India, China, Brazil, Russia, and
South Africa. That’s going to lead to an extra 2.7 billion potential consumers
on the internet. That could lead to a massive increase in profits for e-commerce based companies of all
sizes.
8. Voice Commerce
Voice
Commerce Will Grow in Popularity Voice commerce will top $40 billion in the U.S.
by 2022. Even though the global smart speaker market is growing rapidly, the
majority of voice activity occurs on mobile devices through virtual assistants.
It’s also very common for consumers to use voice search features in search
engines such as Google and Bing to search for products. Since voice search
typically happens in the form of questions, the page ranking of various
websites and webpages could be greatly affected over time. E-Commerce
Thanks for Reading.......
0 Comments